САРЫ МАЙ ӨНДІРІСІНІҢ БӘСЕКЕГЕ ҚАБІЛЕТТІЛІГІНІҢ ӨСУ ФАКТОРЛАРЫ

The ways of increasing competitiveness of domestic food industry, its transformation into a highly efficient and highly profitable sector of economy as a factor of ensuring the country's food security have been explored. The problems of enterprise management have been explored. The estimation of the AIC potential has been conducted. It is noted that agricultural sector has is an indisputable advantage - production of environmentally friendly products, competitive on the world market. The analysis of the activity of food industry branch of the republic, agricultural producers on regional markets of Kazakhstan has been conducted. The main research areas include the evaluation of competitive relations between market participants, the degree of their intensity and impact of subjects on each other, the industry specific features of competitive relations, the form of ownership of the enterprises and other indirect factors have been taken into account. It has been revealed that the reasons of high degree competition include continued dependence of enterprises on imported raw materials and technologies and then the fact that large retail chains often prefer to place goods of foreign producers. It is necessary to further improve the legislative and organizational and methodological basis for the analysis and evaluation of the effectiveness of economic activity. Practical relevance of addressing these problems, insufficient study of certain issues of methodology and practice of management of the competitiveness of the industry testify to the research relevance.

ауыл шаруашылығы, конкурентоспособность, шикізат, сапа, өнім, тағам өнеркәсібі, кәсіпорын, өндіріс, кластерлер, сүт өнеркәсібі, сары май, конкурентоспособность, сырье, качество, продукция, пищевая промышленность, предприятия, производство, кластеры, молочная промышлен- ность, сливочное масло, agriculture, competitiveness, raw materials, quality, products, food industry, enter- prises, production, clusters, dairy industry, butter

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