<?xml version="1.0" encoding="UTF-8"?>
<!DOCTYPE article PUBLIC "-//NLM//DTD JATS (Z39.96) Journal Publishing DTD v1.3 20210610//EN" "JATS-journalpublishing1-3.dtd">
<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">agroprob</journal-id><journal-title-group><journal-title xml:lang="ru">Проблемы агрорынка</journal-title><trans-title-group xml:lang="en"><trans-title>Problems of AgriMarket</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">1817-728X</issn><issn pub-type="epub">2708-9991</issn><publisher><publisher-name>Казахский научно-исследовательский институт экономики агропромышленного комплекса и развития села</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.46666/2025-4.2708-9991.19</article-id><article-id custom-type="elpub" pub-id-type="custom">agroprob-2343</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>Слово молодым ученым</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>The word to young scientists</subject></subj-group></article-categories><title-group><article-title>Информационно-коммуникационные процессы в сельском хозяйстве: мировой опыт, приоритетные направления в Республике Казахстан</article-title><trans-title-group xml:lang="en"><trans-title>Information and communication processes in agriculture: global experience and priority directions in the Republic of Kazakhstan</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-3800-7983</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Смагулова</surname><given-names>Ж. Б.</given-names></name><name name-style="western" xml:lang="en"><surname>Smagulova</surname><given-names>Zh.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Смагулова Жанна Баглановна – докторант Ph.D кафедры «Экономика и управление».</p><p>120014 ул. Айтеке би, 29а, Кызылорда</p></bio><bio xml:lang="en"><p>Smagulova Zhanna – Ph.D student of the Department of Economics and Management.</p><p>120014 Aiteke bi str., 29a, Kyzylorda</p></bio><email xlink:type="simple">Smagulova-Zhanna@korkyt.kz</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru">Кызылординский университет им. Коркыт Ата<country>Казахстан</country></aff><aff xml:lang="en">Korkyt Ata Kyzylorda Iniversity<country>Kazakhstan</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2025</year></pub-date><pub-date pub-type="epub"><day>12</day><month>01</month><year>2026</year></pub-date><volume>0</volume><issue>4</issue><fpage>210</fpage><lpage>218</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Смагулова Ж.Б., 2025</copyright-statement><copyright-year>2025</copyright-year><copyright-holder xml:lang="ru">Смагулова Ж.Б.</copyright-holder><copyright-holder xml:lang="en">Smagulova Z.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://www.jpra-kazniiapk.kz/jour/article/view/2343">https://www.jpra-kazniiapk.kz/jour/article/view/2343</self-uri><abstract><p>В последние годы в сельскохозяйственной отрасли обозначился ряд инициатив по реализации информационно-коммуникативных технологий (ИКТ), которые становятся ключевым фактором роста эффективности аграрного производства в эпоху цифровизации.</p><p>Цель – рассмотреть основные виды информационных сервисов и цифровой инфраструктуры, применяемых в мировом сельском хозяйстве, а также на основе коэффициента корреляции Пирсона, метода простой линейной регрессии проанализировать основные направления и представить прогноз их использования в Казахстане.</p><p>Методы – сравнительный анализ для изучения успешных практик внедрения цифровых платформ в аграрную экономику различных стран мира, при выявлении взаимосвязей с функционированием сети Интернет в республике осуществлен расчёт коэффициента корреляции Пирсона, метод простой линейной регрессии – для прогнозирования тенденций расширения Интернет-услуг.</p><p>Результаты – цифровые информационные системы в АПК Казахстана значительно облегчают доступ к получению государственных субсидий, обеспечивают такие преимущества, как минимизация рисков, прозрачность процедур.</p><p>Выводы – Интернет в ближайшие годы укрепит свою роль как стратегический ресурс для аграрного бизнеса. В настоящее время актуальной становится необходимость превращения данной сферы в высокотехнологичную, что продиктовано потребностью развития экспортного потенциала Республики Казахстан и достижения продовольственной безопасности. Цифровые технологии в аграрном секторе позволят снизить себестоимость и повысить качество и конкурентоспособность продукции с возможностью выхода на мировые рынки. Цифровая трансформация агропромышленного комплекса будет осуществляться за счет оптимизации производственных и логистических процессов, улучшения результативности рынка труда, сокращения расходов ресурсов и производственных потерь, усиления практической ценности НИР. Исследование демонстрирует экономический эффект цифровых решений в сельскохозяйственной отрасли и подчеркивает необходимость их интеграции в деятельность сельхозпредприятий в ближайшей перспективе для выполнения намеченных целей.</p></abstract><trans-abstract xml:lang="en"><p>In recent years, a number of initiatives have emerged in the agricultural sector aimed at implementing information and communication technologies (ICT), which are becoming a key factor in increasing the efficiency of agricultural production in the era of digitalization.</p><p>The purpose is to examine the main types of information services and digital infrastructure used in global agriculture, as well as, based on the Pearson correlation coefficient and simple linear regression method, to analyze key directions and present a forecast of their use in Kazakhstan.</p><p>Methods - — comparative analysis to study successful practices of implementing digital platforms in the agrarian economies of various countries; when identifying relationships with the functioning of the Internet network in the republic, the Pearson correlation coefficient was calculated, and the simple linear regression method was used to forecast trends in the expansion of Internet services.</p><p>Results — digital information systems in Kazakhstan’s agro-industrial complex significantly facilitate access to state subsidies and provide advantages such as risk minimization and procedural transparency.</p><p>Conclusions — in the coming years, the Internet will strengthen its role as a strategic resource for agribusiness. At present, the need to transform this sphere into a high-tech sector is becoming urgent, driven by the necessity to develop the export potential of the Republic of Kazakhstan and achieve food security. Digital technologies in the agrarian sector will reduce production costs and increase product quality and competitiveness, enabling access to global markets. The digital transformation of the agro-industrial complex will be carried out through optimization of production and logistics processes, improvement of labor market efficiency, reduction of resource costs and production losses, and enhancement of the practical value of R&amp;D. The study demonstrates the economic effect of digital solutions in agriculture and emphasizes the need for their integration into the activities of agricultural enterprises in the near future to achieve the set goals.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>сельское хозяйство</kwd><kwd>информационно-коммуникационные технологии</kwd><kwd>электронная коммерция</kwd><kwd>Интернет</kwd><kwd>производственные и логистические процессы</kwd><kwd>рынок труда</kwd><kwd>производительность</kwd><kwd>конкурентоспособность</kwd><kwd>продовольственная безопасность</kwd></kwd-group><kwd-group xml:lang="en"><kwd>agriculture</kwd><kwd>information and communication technologies</kwd><kwd>e-commerce</kwd><kwd>Internet</kwd><kwd>production and logistics processes</kwd><kwd>labor market</kwd><kwd>productivity</kwd><kwd>competitiveness</kwd><kwd>food security</kwd></kwd-group><funding-group xml:lang="ru"><funding-statement>-</funding-statement></funding-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Addison, M. Exploring the impact of agricultural digitalization on smallholder farmers’ livelihoods in Ghana / M. Addison, I. Bonuedi, A.A. Arhin, B. Wadei, E. Owusu-Addo, E. Fredua Antoh, N. Mensah-Odum // Heliyon.2024. –Vol.10.Issue 6.-Article e27541. https://doi.org/10.1016/j.heliyon.2024.e27541</mixed-citation><mixed-citation xml:lang="en">Addison, M., Bonuedi, I., Arhin, A.A., Wadei, B., Owusu-Addo, E., Fredua Antoh, E., Mensah-Odum, N. (2024). Exploring the impact of agricultural digitalization on smallholder farmers’ livelihoods in Ghana. Heliyon, 10(6), e275 41. https://doi.org/10.1016/j.heliyon.2024.e27541 [in English].</mixed-citation></citation-alternatives></ref><ref id="cit2"><label>2</label><citation-alternatives><mixed-citation xml:lang="ru">Chaudhary, S. The impact of digitalisation on the agricultural wholesale prices to aid agrarian income / S. Chaudhary, P. K. Suri // Agricultural Economics. – 2022. Vol.68.Issue 10. – Р. 361–370. https://doi.org/10.17221/113/2022AGRICECON</mixed-citation><mixed-citation xml:lang="en">Chaudhary, S., Suri, P.K. (2022). The impact of digitalisation on the agricultural wholesale prices to aid agrarian income. Agricultural Economics, 68(10), 361–370. https://doi.org/10.17221/113/2022-AGRICECON [in English].</mixed-citation></citation-alternatives></ref><ref id="cit3"><label>3</label><citation-alternatives><mixed-citation xml:lang="ru">Miine, L. K. Digital agriculture and decent working conditions of smallholder farmers and farmworkers in Ghana / L.K. Miine , A.D. Akorsu, О. Boampong, S. Bukari//Discover Food.-2024.Vol.4.Issue 1.-P. 1.-16. https://doi.org/10.1007/s44187-024-00254-w</mixed-citation><mixed-citation xml:lang="en">Miine, L.K., Akorsu, A.D., Boampong, O., Bukari, S. (2024). Digital agriculture and decent working conditions of smallholder farmers and farmworkers in Ghana. Discover Food, 4(1), 1-16. https://doi.org/10.1007/s44187-024-00254-w [in English].</mixed-citation></citation-alternatives></ref><ref id="cit4"><label>4</label><citation-alternatives><mixed-citation xml:lang="ru">Goller, M. Digitalisation in agriculture: Knowledge and learning requirements of German dairy farmers / М. Goller, С. Caruso, С. Harteis // International journal for research in vocational education and training. – 2021. Vol.8.Issue 2. – Р. 208-223. https://doi.org/10.25656/01:23323</mixed-citation><mixed-citation xml:lang="en">Goller, M., Caruso, C., Harteis, C. (2021). Digitalisation in agriculture: Knowledge and learning requirements of German dairy farmers. International Journal for Research in Vocational Education and Training, 8(2), 208–223. https://doi.org/10.25656/01:23323 [in English].</mixed-citation></citation-alternatives></ref><ref id="cit5"><label>5</label><citation-alternatives><mixed-citation xml:lang="ru">Hadiarto, A. Impact of ICT usage level on the small-scale chili productivity in Indonesia / А. Hadiarto, М. Firdaus, Т. Novianti //journal of the International Society for Southeast Asian Agricultural Sciences.– 2024.Vol.30.Issue 2.-Р.73-91.</mixed-citation><mixed-citation xml:lang="en">Hadiarto, A., Firdaus, M., Novianti, T. (2024). Impact of ICT usage level on the smallscale chili productivity in Indonesia. Journal of the International Society for Southeast Asian Agricultural Sciences, 30(2), 73–91 [in English].</mixed-citation></citation-alternatives></ref><ref id="cit6"><label>6</label><citation-alternatives><mixed-citation xml:lang="ru">Kitole, F. A. Digitalization and agricultural transformation in developing countries: Empirical evidence from Tanzania agriculture sector /f.A.Kitole, E. Mkuna, J.K. Sesabo // Smart Agricultural Technology.– 2024.-Issue 7.Article 100379. https://doi.org/10.1016/j.atech.2023.100379</mixed-citation><mixed-citation xml:lang="en">Kitole, F.A., Mkuna, E., Sesabo, J.K. (2024). Digitalization and agricultural transformation in developing countries: Empirical evidence from Tanzania agriculture sector. Smart Agricultural Technology, 7, 100379. https://doi.org/10.1016/j.atech.2023.100379 [in English].</mixed-citation></citation-alternatives></ref><ref id="cit7"><label>7</label><citation-alternatives><mixed-citation xml:lang="ru">Nwangwu, K. N. Can digital technology promote market participation among smallholder farmers? / K. N. Nwangwu, C. S. Onyenekwe, P. I. Opata, C. O. Ume, N.N.C. Ume // International Food and Agribusiness Management Review. 2024. Vol. 27.Issue 4. – Р.706–728. https://doi.org/10.22434/ifamr2023.0065</mixed-citation><mixed-citation xml:lang="en">Nwangwu, K.N., Onyenekwe, C.S., Opata, P.I., Ume, C.O., Ume, N.N.C. (2024). Candigital technology promote market participation among smallholder farmers? International Food and Agribusiness Management Review, 27(4), 706–728. https://doi.org/10.22434/ifamr2023.0065 [in English].</mixed-citation></citation-alternatives></ref><ref id="cit8"><label>8</label><citation-alternatives><mixed-citation xml:lang="ru">Wu, H. The strategy to achieve zero‑carbon in agricultural sector: Does digitalization matter under the background of COP26 targets? / Н. Wu, В. Wang, М. Lu, М. Irfan, Х. Miao, S. Luo, Y. Hao // Energy Economics. – 2023. Issue 126. – Article 106916. https://doi.org/10.1016/j.eneco.2023.106916</mixed-citation><mixed-citation xml:lang="en">Wu, H., Wang, B., Lu, M., Irfan, M., Miao, H., Luo, S., Hao, Y. (2023). The strategy to achieve zero-carbon in agricultural sector: Does digitalization matter under the background of COP26 targets? Energy Economics, 126, 106916. https://doi.org/10.1016/j.eneco.2023.106916 [in English].</mixed-citation></citation-alternatives></ref><ref id="cit9"><label>9</label><citation-alternatives><mixed-citation xml:lang="ru">MacPherson, J. participatory impact assessment of digital agriculture: A Bayesian network-based case study in Germany /j. MacPherson, А. Rosman, К. Helming, В. Burkhard // Agricultural Systems.-2025.-Issue 224.Article 1042 22. https://doi.org/10.1016/j.agsy.2024.104222</mixed-citation><mixed-citation xml:lang="en">MacPherson, J., Rosman, A., Helming, K., Burkhard, B. (2025). Participatory impact assessment of digital agriculture: A Bayesian network-based case study in Germany. Agricultural Systems, 224, 104222. https://doi.org/10.1016/j.agsy.2024.104222 [in English].</mixed-citation></citation-alternatives></ref><ref id="cit10"><label>10</label><citation-alternatives><mixed-citation xml:lang="ru">Pfaff, S. Effects of digital technologies in everyday farm life from the perspective of farmers in Baden-Württemberg / S. Pfaff, А. Thomas, Н. Schüle, А. Knierim // Agricultural engineering. Eu – 2023. Vol. 78.Issue 3. – P. 165-183 https://doi.org/10.15150/LT.2023.3297</mixed-citation><mixed-citation xml:lang="en">Pfaff, S., Thomas, A., Schüle, H., Knierim, A. (2023). Effects of digital technologies in everyday farm life from the perspective of farmers in Baden-Württemberg. Agricultural Engineering.EU, 78(3), 165–183. https://doi.org/10.15150/LT.2023.3297 [in English].</mixed-citation></citation-alternatives></ref><ref id="cit11"><label>11</label><citation-alternatives><mixed-citation xml:lang="ru">Ryskeldi, O. The economics of digital tools in Kazakh agriculture / О. Ryskeldi, V. Shelomentseva, М. Mirkovic // International Journal of Innovative Research and Scientific Studies. 2024. Vol.7. Issue 2. Р. 366–376. https://doi.org/10.53894/ijirss.v7i2.2629</mixed-citation><mixed-citation xml:lang="en">Ryskeldi, O., Shelomentseva, V., Mirkovic, M. (2024). The economics of digital tools in Kazakh agriculture. International Journal of Innovative Research and Scientific Studies, 7(2), 366–376. https://doi.org/10.53894/ijirss.v7i2.2629 [in English].</mixed-citation></citation-alternatives></ref><ref id="cit12"><label>12</label><citation-alternatives><mixed-citation xml:lang="ru">Prause, L. Digital Agriculture and Labor: A Few Challenges for Social Sustainability / L. Prause // Sustainability.2021.-Vol.13.-Issue 11. Article 5980. https://doi.org/10.3390/su13115980</mixed-citation><mixed-citation xml:lang="en">Prause, L. (2021). Digital Agriculture and Labor: A Few Challenges for Social Sustainability. Sustainability, 13(11), 5980. https://doi.org/10.3390/su13115980 [in English].</mixed-citation></citation-alternatives></ref><ref id="cit13"><label>13</label><citation-alternatives><mixed-citation xml:lang="ru">Liu, Y. The Impact of Digital Financial Inclusion on Green and Low-Carbon Agricultural Development / Y. Liu, Y. Deng, B. Peng // Agriculture. – 2023. Vol.13.Issue 9. – Article 1748. https://doi.org/10.3390/agriculture13091748</mixed-citation><mixed-citation xml:lang="en">Liu, Y., Deng, Y., Peng, B. (2023). The Impact of Digital Financial Inclusion on Green and Low-Carbon Agricultural Development. Agriculture, 13(9), 1748. https://doi.org/10.3390/agriculture13091748 [in English].</mixed-citation></citation-alternatives></ref><ref id="cit14"><label>14</label><citation-alternatives><mixed-citation xml:lang="ru">В Казахстане активно внедряются современные цифровые решения в аграрном секторе [Электронный ресурс]. – 2025. URL: https://primeminister.kz/ru/news/v-kazakhstaneaktivno--vnedryayutsya-sovremennye--tsifrovyeresheniya-v-agrarnom-sektore-29669 (дата обращения: 11.09.2025).</mixed-citation><mixed-citation xml:lang="en">V Kazahstane aktivno vnedrjajutsja sovremennye cifrovye reshenija v agrarnom sektore [Modern digital solutions are being actively introduced in the agricultural sector of Kazakhstan] (2025). Available at: https://primeminister.kz/ru/news/v--kazakhstane-aktivno--vnedryayutsyasovremennye--tsifrovye--resheniya--v-agrarnomsektore-29669 (date of access: 11.09.2025) [in Russian].</mixed-citation></citation-alternatives></ref><ref id="cit15"><label>15</label><citation-alternatives><mixed-citation xml:lang="ru">Аманбаева, А.А. Инновационная деятельность в аграрном секторе Республики Казахстан / А.А.Аманбаева, А.З.Нурпейсова // Проблемы агрорынка.– 2019.-№ (4).–С. 62-68.</mixed-citation><mixed-citation xml:lang="en">Amanbaeva, A.A., Nurpeisova, A.Z. (2019). Innovacionnaja dejatel'nost' v agrarnom sektore Respubliki Kazahstan [Innovative activity in the agricultural sector of the Republic of Kazakhstan]. Problemy agrorynka – Problems of AgriMarket, 4, 62–68 [in Russian].</mixed-citation></citation-alternatives></ref><ref id="cit16"><label>16</label><citation-alternatives><mixed-citation xml:lang="ru">Основные цели использования сети Интернет членами домашних хозяйств. Бюро Национальной статистики Агентства по стратегическому планированию и реформам Республики Казахстан [Электронный ресурс]. – 2025. URL: https://stat.gov.kz/ru/industries/business-statistics/stat-it/dynamic-tables/?period= year (дата обращения: 11.09.2025)</mixed-citation><mixed-citation xml:lang="en">Osnovnye celi ispol'zovanija seti Internet chlenami domashnih hozjajstv [Main purposes of Internet use by household members] (2025). Bureau of National Statistics of the Agency for Strategic Planning and Reforms of the Republic of Kazakhstan. Available at: https://stat.gov.kz/ru/industries/business-statistics/statit/dynamic-tables/?period=year (date of access: 11.09.2025) [in Russian].</mixed-citation></citation-alternatives></ref><ref id="cit17"><label>17</label><citation-alternatives><mixed-citation xml:lang="ru">Курманова, Г.К. Инновационные подходы к управлению земельными ресурсами / Г.К.Курманова, А.С.Бельгибаева //Проблемы агрорынка. – 2019. – №. 1. – С. 136-141.</mixed-citation><mixed-citation xml:lang="en">Kurmanova, G.K., Belgibaeva, A.S. (2019). Innovacionnye podhody k upravleniju zemel'nymi resursami [Innovative approaches to land resource management]. Problemy agrorynka – Problems of AgriMarket, 1, 136–141 [in Russian].</mixed-citation></citation-alternatives></ref></ref-list><fn-group><fn fn-type="conflict"><p>The authors declare that there are no conflicts of interest present.</p></fn></fn-group></back></article>
